Yeah, your website is cute. But is it making you money? Because at the end of the day, that's what we're in business for, right? Read below to find out why your website is leaving money on the table.
1. Your visitors don’t feel welcomed.
People are landing on your website but they’re leaving because you’re not speaking to them or the problems that they’re facing. Give them a reason to stay + be specific in how you speak to them. When you market to everyone, you market to no one.
2. Your visitors don’t trust you know what you’re doing.
You look like an amateur, sis. Your photos aren’t high quality + they’re not aligned with your visual branding. People trust experts. Why? Because they look like they know what they’re doing. Don’t sleep on high quality photos.
3. You’re not promising a transformation. People don’t buy products, they buy transformations. The value that something brings is way more important to us than the item itself. What value are providing + how does that translate into what they want to become? what will they look like, feel like + be able to do after working with you?
4. You’re making it hard for them to do business with you.
So now you’ve convinced your visitors of the value you offer. Are your CTA’s visible and clear enough for them to follow? If not, I can guarantee you they’ll leave to find someone else in your industry that is easier to work with. Don’t make it hard for people to spend their coins with you.
Pretty websites just aren’t enough to get people to want to spend their hard earned money. Your website needs to successfully position you an expert BEFORE you can make the sale.
if you’re having issues with this, send me an email here so we can chat.